Victoria Beauty Keratin Therapy Hair Colour Shampoo WILD PLUM V41

Victoria Beauty Keratin Therapy Hair Colour Shampoo V41 Wild Plum is designed for dark brown to dark blonde hair tones. This gentle, ammonia- and oxidant-free shampoo deposits rich wild plum pigments to refresh and deepen hair colour. Enriched with keratin, it strengthens, nourishes, and adds shine to hair while effectively covering grey hair.

Ideal for chemically treated, highlighted, or colour-faded hair, the shampoo maintains vibrant plum tones between salon visits. Colour lasts approximately 4-8 washes depending on hair type, porosity, and treatment duration.

How to Use

1. Apply evenly to wet hair, massage into a rich lather.

2. Leave on hair for 20 minutes for a light colour refresh or up to 45 minutes for stronger pigment deposit.

3. Rinse thoroughly until water runs clear.

4. Use once or twice weekly to maintain vibrant wild plum colour.

Why Choose Victoria Beauty Keratin Therapy Hair Colour Shampoo?

This range is perfect for those wanting to maintain salon hair colour with a gentle, keratin enriched formula that refreshes tone and boosts shine—all without damaging ammonia or peroxide agents. It’s a quick, convenient way to keep hair looking vibrant at home between professional colour services.